Content Writing and Strategy

You have probably heard the phrase “Content is King.” Content marketing is indeed a powerful tool, and I would venture to say it is especially so for scientific and other highly technical industries. My clients most often ask me to prepare the following content formats because they know how effectively these various approaches get the response they want.

• Case studies
• White papers
• Articles, by-lined and ghost-written
• Technical notes and bulletins
• Blog posts
• Website content
• Social media content
• Newsletters
• Reports and proposals
• Training materials

I also help non-profits and educational organizations prepare Grant Proposals. There are a lot of grant opportunities out there, as you know if you have used the Foundation Center (now a part of Candid) or other databases of funding opportunities. It is exciting to be even a small part of bringing some good into the lives of others!

Custom Projects

Have a project or unique idea that’s not listed here? No need to worry! Just get in touch with me and we’ll schedule your complimentary consultation. You can describe the project to me and we will brainstorm an approach for it. Whatever format or approach you’re envisioning, we’ll put together a customized plan that fits the bill.

Content Strategy

Do you use some of these common formats yet want to develop a broader content strategy that uses multiple approaches? Perhaps you have some existing content pieces that you want to massage into other formats. Or maybe you would like to design a cohesive strategy to start implementing consistently. Wherever you are in your content marketing efforts, schedule your no-obligation consultation today.

Samples of My Work

For your reading pleasure, here is a sampling of content pieces I have prepared for my happy and successful clients.

White Paper: Semiconductors: Status, Challenges, and Trends

White Paper: Polymer Lifecycle Challenges

Case Study: Medical Research Laboratory Case Study

R&D Magazine Article: 3D Cell Culture Systems

Food Safety Magazine Article: Streamlined Analysis for Pesticide Residues and Illegal Additives in Wine

Blog Post: Painless Publication: How to Write a Journal Abstract

Blog Post: Shipping Temperature and Antibody Performance  

Technical Note: Automated Small RNA Library Preparation with Reduced Bias and High Detection/Discovery Rates

STEM Education Case Study: Carolina Living Materials: Inspiring Young Learners, Their Families, and Educators

STEM Education White Paper: Lesson Study: Teachers Learn by Teaching and Observing